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Halo & Oats
The Happy Oat Brand
Brand Development
Custom Illustration
Package Design
Typography
Halo & Oats is a heavenly oatmeal that is perfect for a on-the-go-bite or a big family breakfast. For the brand mascot, I incorporated a custom illustration of myself in my favorite green jacket and striped scarf to add to the brand's cozy appeal. The name "Halo & Oats" refers to both my nickname and one of my favorite bands "Hall & Oates". I wanted these subtle details to make a brand that is light, happy,
and approachable.
Halo & Oats is available in three flavors, including berry, apple, and honey medley. So cozy up on the sofa and have yourself a warm bowl of oats. You can thank us later.


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